Morton Potoff, CFP® established MJP Associates, Inc. (now MJP Wealth Advisors) in 1981 with the vision of providing creative, personal, and effective financial strategies to his clients. His holistic approach to wealth management and financial planning has defined MJP for more than 40 years. Mort set the tone and culture of the company to reflect honesty and integrity in everything we do. As a strategic mentor to our advisors, he encourages a personal and future-forward approach, crafting unique solutions for each client. Today, as a member of the MJP Wealth Advisors Investment Committee, he is active in developing the firm’s investment strategies and portfolios. Mort is a CERTIFIED FINANCIA