Mark has a strong work ethic and strong values, all in the name of doing right by his clients. He believes that to deliver exceptional client service, you must anticipate what the client needs and meet that need before they ask. He also believes that good is not good enough when better is possible and expected. You can always improve and always do better. If you start resting on your past accomplishments, you lose sight of what it takes to achieve your objectives. If you do the little things well, the big things take care of themselves. Mark is responsible for crafting Advus’ strategy, culture and vision. He helps ensure that everything the firm does is aligned with its guiding principles an