Larry I. Magid has been managing financial assets since 1974. He began his career trading ag commodities at Trinity Valley Foods and Southwestern Foods. In 1987 he joined A. G. Edwards & Sons and continued until 2008 when it was acquired by Wells Fargo. He escaped in 2014 and joined Baird, as he puts it, to get back to his A. G. Edwards roots. Larry is passionate about asset allocation. He says, “It’s absolutely proven that 90% of a portfolio’s performance is the result of the asset allocation”. He manages client’s expectations along with the goals of wealth preservation and income for retirement. Baird is built upon shared the values of honesty, integrity and respect. Those values drew Larr