Ken Stern is President of Lido Advisors. Ken is focused on executing Lido’s vision in growing Lido Advisors into a nationally recognized leader in advanced wealth management and investment strategy. After working with and helping grow various financial institutions, Ken saw a need for a client-centric financial advisory firm focused on comprehensive planning and dynamic investment management. As a result, he founded both Asset Planning Solutions, Inc. and Ken Stern & Associates. Ken has authored seven personal finance books and appeared in or been quoted on several TV and radio shows including The Today Show, CNBC, and CNN. Authored books include: To Hell and Back, Pounce, Secrets of the Inv