My mission at Mayport is to deliver exceptional service on fair terms. Specifically, this means a straightforward, flat fee, rather than the traditional 1%-of-assets that is the industry norm. I earned my MBA from the MIT Sloan School and BA from Williams College. I am a CFA charterholder. I believe in an evidence-based approach to investing. This philosophy is informed by academic research and confirmed by my own experience. I believe that investors should work hard to control those factors that are predictable—including fees, expenses, commissions and taxes—and should not spend time trying to control factors that are outside their control. This includes the future direction of the econo